SHOES TO SHARE | PLANET ART
Planet Art featuring Wonkey World is an international art competition for children, a global initiative by 3D Visualisation Studio Image Foundry. The competition hopes to use the power of art and harness the creativity of children, to inspire positive change in the world, to paint a better picture.
Shoes To Share was founded by Ellis Short V, looking to help athletes around the world to put their best foot forward, donating gently worn footwear to those who need them most around the world. Ellis created the idea when he was a young lad and today it is stronger and continues to build by the day with community support. The charity's belief that sport is a global community, one that everybody should have the opportunity to join, and the choice to take part in, meant they felt compelled to be part of Planet Art's desire to allow every child the chance to express their artistic passions and make a difference.
After speaking with Shoes To Share and hearing of their desire to get involved with Planet Art, Craig was commissioned to create bespoke shoe boxes that Shoes To Share could use to donate athletic footwear as prizes for the winners of the Planet Art competition. Focusing on the global nature of Planet Art, its Indian origins and youthful style, Craig created a stunning set of shoe boxes that bring excitement, hope, positivity and joy to their recipients. Manifesting the brand values of 'Believe' and 'Opportunity', these shoe boxes will travel around the globe, delivering shoes to Planet Art participants, joyfully representing their involvement with the beautiful Planet Art initiative.
Client: Shoes to Share | Planet Art | Image Foundry
Photography: Susan Castillo